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Le Marche at Place Vendôme

E3 – Sponsored and Organised

Family Festivals & Special Events

2024

Explore Case Narrative ↓E3 ATELIER ENGINEERING

E3 – Sponsored and Organised

Family Festivals & Special Events

2024

Le Marché 2024

THREE-ACT PROJECT STORY

From Ambition to Flawless Execution

Diagnostic & Scoping

NARRATIVE PROGRESSION

ACT 01 — THE OPERATIONAL CHALLENGE

The Challenge & Scope

The challenge was to transform Place Vendôme’s outdoor fountain area into a distinctive seasonal destination that combined retail, food, family entertainment and visual spectacle without losing the premium character of the venue. E3 needed to create an attractive market environment, coordinate dozens of independent vendors and programme activities that encouraged families to explore, stay longer and return across successive editions.

ACT 02 — THE E3 TURNKEY SOLUTION

Engineering Execution

E3 conceived, sponsored and organised Le Marche as an open-air lifestyle market with 63 decorated retail and food kiosks. The second edition expanded the experience with a classic carousel, carnival games, Qatar’s largest ball pit, Paintless Paintball, Bazooka Ball, roaming performers and coordinated lighting and décor. Vendor operations, entertainment programming, branding, guest circulation and site management were integrated within one festive identity.

ACT 03 — MEASURABLE IMPACT & RESULTS

The Delivered Result

Across two editions, Le Marche developed into a vibrant seasonal attraction that connected local businesses, food concepts and family entertainment at one of Qatar’s leading retail destinations. The editions collectively attracted more than 1.5 million visitors, while the combination of 63 kiosks, signature attractions and evening lighting created a highly visible platform for community engagement, local commerce and repeat visitation.

QUANTIFIED IMPACT

Key Project Metrics & Scale

Successful Editions

Retail and Food Kiosks

1.5M+

Visitors Across Editions

Qatar’s Largest

Ball Pit Experience

Signature Entertainment Experiences

FROM PROJECT TO LIVE EXPERIENCE

Le Marché 2024

A Festive Market of Play, Performance and Discovery at Place Vendôme

Explore the Live Experience

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